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Cabarrus Magazine

Cabarrus Magazine and Memories 98.3 FM Form Strategic Partnership

Aug 03, 2018 11:16AM ● By Jason Huddle
Cabarrus Magazine and Memories 98.3 FM, have announced a strategic partnership, which resulted in the formation of Cabco Media Group, in order to offer radio, print and digital advertising solutions through one source to customers in Cabarrus and Rowan Counties.

"Cabarrus Magazine, published since January, 2001, is a long established and trusted source for information and news about Cabarrus County," said publisher, Jason Huddle. "Likewise, Memories 98.3 FM (which plays hits from the 60's, 70's and 80's) has fast become a radio station many people have come to love as well. As (General Manager) Buddy Poole and I began to have conversations, it seemed like a natural fit for us to come together and join our sales forces." This way, Huddle went on to explain, the door is opened for both entities to cross promote each other and offer advertisers the flexibility of three separate media venues in which to advertise at one place.

The ownership of each entity has not changed. Bill Wright is the owner of Memories 98.3 FM, while Huddle co-owns Cabarrus Magazine along with Pamilla Tolen. However, moving forward, all sales for either the magazine, the radio station or their digital affiliates will be handled through Cabco Media Group.

"We are proud of this partnership," said Poole. "Together, we represent the only media available that is entirely dedicated to Cabarrus and Rowan Counties. If you want to reach local consumers, or even visitors to our region, Cabco Media now represents the best opportunity to do just that!"

For more information, call Cabco Media at 704-782-2353, or click here: Cabco Media Group - Concord, NC.

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